@import "https://fonts.googleapis.com/css2?family=DM+Sans:wght@400;500;600;700&family=Manrope:wght@400;500;600;700;800&display=swap";:root{--charcoal:#191919;--ink:#202020;--muted:#555;--red:#bd332f;--line:#ddd;--pale:#f3f3f3;--white:#fff;--teal:#ccc;--max:1180px}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:100px}body{color:var(--ink);background:#fff;margin:0;font:17px/1.65 DM Sans,sans-serif}h1,h2,h3,h4{letter-spacing:-.035em;margin:0 0 20px;font-family:Manrope,sans-serif;line-height:1.2}h1{font-size:clamp(2.65rem,4.8vw,4.4rem);font-weight:600}h2{font-size:clamp(1.9rem,3vw,2.8rem);font-weight:600}h3{font-size:1.4rem;font-weight:700}p{margin:0 0 20px}a{color:inherit;text-underline-offset:5px}a:hover{color:var(--red)}a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible{outline-offset:4px;outline:3px solid #666}button,input,textarea{font:inherit}.wrap{max-width:var(--max);margin:auto;padding:0 34px}.skip{z-index:100;background:#fff;padding:10px;position:absolute;top:-100px;left:10px}.skip:focus{top:10px}.header{z-index:20;border-bottom:1px solid var(--line);background:#fff;position:sticky;top:0}.header-inner{justify-content:space-between;align-items:center;gap:25px;min-height:92px;display:flex}.brand{flex-shrink:0;align-items:center;gap:14px;text-decoration:none;display:flex}.brand-mark{letter-spacing:-.1em;color:var(--red);font-family:Manrope,sans-serif;font-size:2rem;font-style:italic;font-weight:800}.brand-name{letter-spacing:.015em;border-left:1px solid var(--line);padding-left:14px;font:700 1.05rem Manrope,sans-serif}.nav{align-items:center;gap:22px;display:flex}.nav a{white-space:nowrap;padding:8px 0;font-size:.875rem;font-weight:600;line-height:1.4;text-decoration:none}.nav a[aria-current=page]{color:var(--red)}.nav a:last-child{background:var(--charcoal);color:#fff;border-radius:3px;padding:12px 20px}.menu-toggle{border:1px solid var(--line);background:0 0;border-radius:3px;padding:7px 12px;display:none}.eyebrow{text-transform:uppercase;letter-spacing:.15em;margin-bottom:24px;font-size:.8rem;font-weight:700}.hero{background:var(--charcoal);color:#fff;padding:78px 0 86px;position:relative}.hero:before{content:"";background:var(--red);height:4px;position:absolute;top:0;left:0;right:0}.hero-grid{grid-template-columns:1.4fr 1fr;align-items:center;gap:78px;display:grid}.hero .eyebrow{color:#ccc}.hero p{color:#e1e1e1;max-width:650px;font-size:1.13rem}.hero h1{max-width:720px}.button{background:var(--red);color:#fff;cursor:pointer;border:0;border-radius:3px;padding:15px 24px;font-weight:600;line-height:1.4;text-decoration:none;display:inline-block}.button:hover{color:#fff;background:#a02926}.hero .button{margin-top:14px}.management-map{border-top:1px solid #666;border-bottom:1px solid #666}.map-caption{text-transform:uppercase;letter-spacing:.13em;color:#c5c5c5;margin:0;padding:18px 0;font-size:.8rem}.map-row{border-top:1px solid #555;align-items:baseline;gap:20px;padding:22px 0;display:flex}.map-num{color:var(--teal);font-size:.85rem}.map-row h3{letter-spacing:-.015em;margin:0 0 6px;font-size:1.25rem}.map-row p{color:#ccc;margin:0;font-size:.9rem}.map-foot{color:#c5c5c5;border-top:1px solid #555;padding:16px 0;font-size:.82rem}.section{padding:84px 0}.section+.section{border-top:1px solid var(--line)}.intro-grid{grid-template-columns:1fr 1.25fr;gap:90px;display:grid}.intro-grid p:last-child{margin-bottom:0}.text-link{text-decoration:underline;text-decoration-color:var(--red);margin-top:10px;font-size:.94rem;font-weight:700;display:inline-block}.section-heading{max-width:730px;margin-bottom:44px}.section-heading .eyebrow{color:var(--muted);margin-bottom:14px}.section-heading p{color:var(--muted)}.pale{background:var(--pale)}.benefits{grid-template-columns:1fr 1fr;gap:0 72px;display:grid}.benefit{border-top:1px solid #bfbfbf;padding:27px 0 23px}.benefit h3{align-items:baseline;gap:20px;display:flex}.benefit h3 span{color:var(--red);letter-spacing:0;font:500 .9rem DM Sans,sans-serif}.benefit p{color:var(--muted);margin-left:40px}.contexts{grid-template-columns:repeat(3,1fr);gap:32px;display:grid}.context{border-top:3px solid var(--red);padding-top:26px}.context p{color:var(--muted)}.context h3{min-height:84px;font-size:1.4rem}.experience-list{border-top:1px solid var(--line)}.experience-row{border-bottom:1px solid var(--line);grid-template-columns:45px 1fr 1.4fr;gap:25px;padding:32px 0;display:grid}.experience-row h3{font-size:1.25rem}.experience-row p{color:var(--muted);margin:0}.experience-row .number{color:var(--red);padding-top:3px;font-size:.9rem}.cta{background:var(--charcoal);color:#fff;padding:72px 0}.cta-inner{grid-template-columns:1.5fr 1fr;align-items:center;gap:70px;display:grid}.cta p{color:#dedede;max-width:660px;margin-bottom:0}.cta-action{text-align:right}.footer{color:var(--muted);padding:38px 0 26px;font-size:.86rem}.footer-top{justify-content:space-between;align-items:start;gap:35px;display:flex}.footer-links{flex-wrap:wrap;gap:20px;display:flex}.footer-links a{text-decoration:none}.footer-bottom{border-top:1px solid var(--line);justify-content:space-between;gap:25px;margin-top:28px;padding-top:20px;font-size:.78rem;display:flex}.page-hero{background:var(--charcoal);color:#fff;border-top:4px solid var(--red);padding:68px 0}.page-hero .eyebrow{color:#ccc;margin-bottom:17px}.page-hero h1{max-width:900px;font-size:clamp(2.4rem,4vw,3.6rem)}.page-hero p{color:#dedede;max-width:770px;font-size:1.08rem}.page-hero p:last-child{margin-bottom:0}.page-intro{max-width:790px}.service-row{border-top:1px solid var(--line);grid-template-columns:.9fr 1.4fr;gap:70px;padding:28px 0;display:grid}.service-row p{color:var(--muted);margin-bottom:0}.steps{grid-template-columns:repeat(4,1fr);gap:28px;display:grid}.step{border-top:1px solid #bfbfbf;padding-top:22px}.step .number{color:var(--red);margin-bottom:15px;font-size:.85rem;display:block}.step h3{font-size:1.2rem}.step p{color:var(--muted);font-size:1rem}.buyer-section{border-bottom:1px solid var(--line);grid-template-columns:.8fr 1.5fr;gap:80px;padding:58px 0;display:grid}.buyer-section:first-child{padding-top:0}.buyer-section h2{font-size:2.1rem}.buyer-label{letter-spacing:.12em;text-transform:uppercase;color:var(--red);margin-bottom:15px;font-size:.8rem}.evidence{background:var(--pale);margin-top:28px;padding:24px 28px}.evidence p:last-child{margin-bottom:0}.case-jump{border-bottom:1px solid var(--line);flex-wrap:wrap;gap:25px;padding:22px 0;font-size:.9rem;font-weight:600;display:flex}.case{border-bottom:1px solid var(--line);padding:65px 0;scroll-margin-top:110px}.case-top{grid-template-columns:.8fr 1.5fr;gap:80px;display:grid}.case-text h3{margin:28px 0 12px;font-size:1.1rem}.case-text h3:first-child{margin-top:0}.case-text p{color:var(--muted)}.case-takeaway{border-left:3px solid var(--red);margin:30px 0 0;padding-left:23px;color:var(--ink)!important}.person{border-top:1px solid var(--line);grid-template-columns:.8fr 1.5fr;gap:80px;padding:30px 0;display:grid}.person .role{color:var(--red);font-size:.93rem}.person p{color:var(--muted)}.contact-grid{grid-template-columns:.8fr 1.3fr;gap:90px;display:grid}.contact-aside h2{font-size:1.75rem}.contact-aside p{color:var(--muted)}form{border-top:3px solid var(--red);padding-top:26px}.form-grid{grid-template-columns:1fr 1fr;gap:24px;display:grid}.field{margin-bottom:22px}.field label{margin-bottom:8px;font-size:.94rem;font-weight:600;display:block}.field label span{color:var(--muted);font-weight:400}input,textarea{width:100%;color:var(--ink);background:#fff;border:1px solid #aaa;border-radius:3px;padding:12px 14px;display:block}textarea{resize:vertical;min-height:155px}.form-note{color:var(--muted);margin:14px 0 22px;font-size:.85rem}.prototype-note{color:var(--muted);margin-top:14px;font-size:.82rem}.review{background:var(--pale);margin-top:25px;padding:26px}.review h3{margin-bottom:12px}.review dl{margin:0}.review dt{margin-top:15px;font-size:.9rem;font-weight:600}.review dd{white-space:pre-wrap;overflow-wrap:anywhere;margin:3px 0 0}.review-note{color:var(--muted);margin-top:22px;font-size:.9rem}.review[hidden]{display:none}@media (width>=1400px){.hero{padding:100px 0}.section{padding:96px 0}}@media (width<=1050px){.nav{gap:13px}.nav a{font-size:.82rem}.brand-name{display:none}.hero-grid{gap:42px}.hero h1{font-size:3.35rem}.wrap{padding:0 28px}.intro-grid,.buyer-section,.case-top,.person{gap:45px}.context h3{min-height:105px}}@media (width<=760px){.wrap{padding:0 22px}.header-inner{min-height:76px}.brand-name,.menu-toggle{display:block}.nav{border-bottom:1px solid var(--line);background:#fff;flex-direction:column;align-items:stretch;gap:10px;padding:18px 22px;display:none;position:absolute;top:76px;left:0;right:0}.nav.open{display:flex}.nav a{padding:10px;font-size:1rem}.nav a:last-child{text-align:center}.hero{padding:48px 0 50px}.hero-grid,.intro-grid,.cta-inner,.buyer-section,.case-top,.person,.contact-grid{grid-template-columns:1fr;gap:30px}.hero h1{font-size:2.7rem}.hero p{font-size:1.05rem}.management-map{margin-top:15px}.map-row{padding:16px 0}.section{padding:52px 0}.benefits,.contexts,.steps{grid-template-columns:1fr;gap:15px}.context h3{min-height:0}.context{padding:23px 0 10px}.experience-row{grid-template-columns:30px 1fr;gap:15px}.experience-row p{grid-column:2}.cta{padding:50px 0}.cta-action{text-align:left}.footer-top,.footer-bottom{flex-direction:column;gap:18px}.footer-links{gap:14px}.page-hero{padding:46px 0}.page-hero h1{font-size:2.5rem}.buyer-section{padding:38px 0}.case{padding:40px 0}.case-jump{gap:15px}.form-grid{grid-template-columns:1fr;gap:0}.person{gap:10px}.section-heading{margin-bottom:30px}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}.management-map{border-image:linear-gradient(90deg,#000,#fff) 1}.map-caption:before{content:"";background:linear-gradient(90deg,#000,#fff);width:88px;height:3px;margin-bottom:18px;display:block}.benefit,.step{border-image:linear-gradient(90deg,#000,#fff) 1}.brand-logo{object-fit:contain;flex-shrink:0;width:112px;height:48px;display:block}.person-portrait{aspect-ratio:1;object-fit:contain;border-radius:3px;width:240px;max-width:100%;height:auto;margin:0 0 24px;display:block}.nav{gap:16px}.articles-layout{grid-template-columns:1.8fr 1fr;gap:90px;display:grid}.article-list{border-top:1px solid #333;border-image:linear-gradient(90deg,#000,#fff) 1}.articles-empty{max-width:650px;padding:32px 0}.articles-empty p:first-child{color:var(--ink);font-weight:600}.articles-empty p{color:var(--muted)}.articles-aside{border-left:1px solid var(--line);padding-left:35px}.articles-aside .eyebrow{color:var(--muted);margin-bottom:24px}.articles-aside h3{margin:30px 0 15px;font-size:1.25rem}.articles-aside p{color:var(--muted)}.article-entry{border-bottom:1px solid var(--line);padding:32px 0}.article-entry h3{font-size:1.65rem}.article-entry h3 a{text-decoration:none}.article-entry p{color:var(--muted)}.article-meta{margin-bottom:15px;font-size:.9rem}@media (width>=761px) and (width<=1150px){.header .brand-name{display:none}.nav{gap:13px}}@media (width<=760px){.articles-layout{grid-template-columns:1fr;gap:32px}.articles-aside{border-left:0;border-top:1px solid var(--line);padding:26px 0 0}}.menu-toggle[hidden]{display:none}#main:focus{outline:none}@media (width<=760px){.header-inner:has(.nav:not([data-menu-ready])){flex-wrap:wrap}.nav:not([data-menu-ready]){border:0;flex-basis:100%;padding:0 0 18px;display:flex;position:static}}.article-entry h3,.article-entry p{overflow-wrap:anywhere}.draft-notice{border-left:3px solid var(--red);padding-left:16px}.map-caption{font-family:inherit;font-weight:400;line-height:inherit}@media (width<=760px){.service-row{grid-template-columns:1fr;gap:16px}}@media (width<=360px){.header .brand-name{display:none}}@media (width<=900px){.header-inner{min-height:76px}.menu-toggle:not([hidden]){display:block}.nav{border-bottom:1px solid var(--line);background:#fff;flex-direction:column;align-items:stretch;gap:10px;padding:18px 22px;display:none;position:absolute;top:76px;left:0;right:0}.nav.open{display:flex}.nav a{padding:10px;font-size:1rem}.nav a:last-child{text-align:center}.header-inner:has(.nav:not([data-menu-ready])){flex-wrap:wrap}.nav:not([data-menu-ready]){border:0;flex-basis:100%;padding:0 0 18px;display:flex;position:static}}